Search engines respond to user requests in the most optimal way. They therefore display the best pages in first position.
To define the pages that really meet the needs of users, a scoring system is set up to assign a score to each page. The higher the grade, the better its position. This algorithm is constantly updated to improve search results.
Search engine optimization for your website
The 4 pillars of SEO
Fix technical problems of the site according to the standards imposed by the search engines to improve the score of the different pages of the site.
Choose the appropriate keywords to introduce on the site to target those who may be interested in the company’s offer
Optimize navigation to improve the quality of site visits and meet user needs.
Stay ahead of competitors to take first place in search engine results.
- Semantic Strategy
- Netlinking strategy
- Technical audit
- Geolocated strategy
- Ergonomic audit
- Analysis of the figures
- Competitive Intelligence
- International Strategy